Category : Circulation

Source: theguardian.com Orange County Register shocked the crisis-stricken industry with an ambitious experiment. One year later, the paper is celebrating Conventional media wisdom posits several ways for a newspaper to commit suicide. It can drive up costs by multiplying staff and pagination. It can prioritise print over digital. It can erect a hard paywall to seal itself from the internet. click …

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Written on May, 20, 2013 by in , | Leave a comment

Sun+ service predicted to result in drop in online ad revenue with NI also paying £30m-plus for digital Premier League rights Source: guardian.co.uk The Sun will need to attract more than 250,000 subscribers to its £2-per-week online service to cover the loss of online advertising and recoup the £30m-plus it paid for the digital Premier League football highlights, according to City analysts’ estimates. Follow …

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Written on Mar, 31, 2011 by in , | Leave a comment

Source: marketingmag.ca The latest readership data from NADbank shows that newspapers’ print editions are still the most popular way to read them, staving off digital media’s quest for dominance, for now. NADbank’s 2010 newspaper readership report shows that while migration to newspaper websites is still happening, readers continue to use print editions as their primary source for news. According to …

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Written on Feb, 14, 2011 by in , , | 1 Comment.

Those death-defying newspapers By David Olive | Sun Feb 13 2011 Source: moneyville.ca Newspapers are proving so resilient that the term “dying newspaper industry” will be retired in the next year or two. Newspapers are still profitable, even in the midst of the most punishing ad drought in memory. Readership is at record levels, despite price hikes imposed by publishers. …

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Source: Editor&Publisher By: Bill Ostendorf A continued, gradual drop in print readership could be explained as a natural result of technological changes. But the dramatic drops experienced by newspapers in recent years have been greatly accelerated by our own, self-inflicted wounds. We’ve mangled our print publications with ill-timed and executed news hole reductions, publishing cycle changes, staff cuts, and price …

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Written on Nov, 13, 2010 by in , , | Leave a comment

John Shmuel, Financial Post · Thursday, Nov. 11, 2010 Source: financialpost.com Newspapers will certainly survive well into the future, but that survival is going to rely on finding increasingly new and innovative ways to monetize their content — and not just putting up pay walls. Finding a happy middle was the message that came through most strongly during the Media …

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Newspaper numbers show “stable” Canadian print markets | Media News.

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Written on Oct, 18, 2010 by in , , | Leave a comment

Peter Preston The Observer, Sunday 17 October 2010 There is no clear correlation between a rise in internet traffic and a fall in newspaper circulation. Some papers are growing in both formats, others are succeeding in neither, according to new research. The woe, as usual, is more or less unconfined. September’s daily newspaper circulation figures, as audited by ABC, are …

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